| IND Premier Presenter on E-Business at Toronto International IT Conference
Parsippany, NJ (October 17, 2003) -- Apparently the
word is out. If you want to get the latest expert information
on the power of e-business technology and how to leverage
e-business to drive your business and optimize profitability
with low risk, ask IND. This is what the International
Expo and IT Conference held in Toronto Canada did.
Why would the WowGao International Expo and IT Conference
organizers contact IND ? IND has become recognized
as a pioneer in the area of e-business enablement and
has developed the IND E-Business Enablement Methodology™ that
makes it possible for CEOs to integrate the power of
IT e-business resources into their company's strategic
plan without risk based on ROI criteria. WowGao wanted
the best experts available to provide expert information
to those attending their conference.
The WowGao organizers know that there is no more important
issue facing CEOs across all industries and in all
size companies than protecting their companies from
the threat of e-business enabled competitors stealing
business based on their ability to provide cheaper,
faster and more efficient service to their customers.
As a consequence CEOs are finding it necessary to acquire
knowledge about the issues, risks and consequences
associated with their growing dependency on IT resources
for their success and survivability, and IT conferences
represent a valuable source of this important information.
It is becoming increasingly clear to members of the
IT industry and those who use technology to support
their business that there are only a few companies
that are recognized experts in this area. IND is one
such company.
Both of IND's presentations were among the
best attended at the Toronto event. This may have been
due to the content which provided those in the audience
with a comprehensive insight into the issues that have
contributed to the e-business revolution, why it is
now considered inevitable that all business will be
impacted by this dramatic change in the way business
is conducted, and by offering practical actions strategies
that CEOs and IT Professionals can immediately follow
to protect against risk and to more effectively capitalize
on the power derived from e-business enablement.
When asked, “Why was the focus of the presentation
on the CEO?” Dr. Whiting, the IND featured speaker, replied, “There has been a
dramatic shift in the IT buyer market from the tactical
technical level to the strategic business level due
to concerns of CEOs about past IT failures, the cost
of IT resources and the inability of IT to live up
to performance expectations based on a ROI criteria.” He
noted, “Most CEOs know they need to be taking some
affirmative steps to remain competitive, but lack the
breadth of understanding of IT issues to know what
actions to take. IND was early to recognize that
the CEO faced this need for a practical way to integrate
technology into the company's strategic plan without
needing to become an expert in IT. The presentation
was designed to respond to this need.”
And why the IT Professional? Dr. Whiting noted “The
IT Professional is between a rock and a hard place. They are being asked to provide technology and e-business
enablement advise with limited knowledge of business
principles, operations and functions. As a consequence
they are reluctant to take a leadership role in helping
address this challenge, but they also recognize that
they are at risk by not being able to offer support
in this critical area.” Dr. Whiting observes, “Who will
the CEOs blame if their company begins to loose competitive
advantage and business to e-business enabled competitors?”
The answer he suggests, “The IT Professional.” As a
consequence it was important to include the IT Professional
in the presentation and offer some practical action
strategies to IT Professionals to help protect them
from risk.
About IND
Since 1990, IND has provided the complete range of E-Business, Network and Web Services required to become fully E-Business enabled. IND is the recognized leader in providing a strategy to guide the integration of technology into the strategic business plan via the IND E-Business Enablement Methodology™, a road map for businesses to gain control and manage their e-business assets. As a direct result of our corporate governance and employee's dedication to uncompromising quality, IND was awarded 2003 New Jersey's Finest by NJBiz Magazine.
For more information about IND, visit http://www.indcorp.com, e-mail sales@indcorp.com or call 973-227-5020.
Press Contact:
Eric Speidel
Tel: 973-227-5020 ext. 130
E-Mail: customercare@indcorp.com
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